IDEA Visual Identity

Problem

IDEA is a service from Capgemini that helps organizations rethink their data estate.

Objective

Create a visual identity for IDEA by following Capgemini’s brand guideline. Make sure the look and feel are staying consistent in different platform.

Outcome

Lead the project, work with a design lead, a project manager and stakeholders. Collaborate, have multiple workshop and feedback sessions with the team.

Brochure

Platform UI

Diagram

Social Media Assets